MARKET SHARE: BULK WINE vs. BAG IN BOX | First quarter 2017

 

Bulk wine accounts for almost 90% of the total volume of wine exported worldwide in packs of more than two liters

 

Bulk wine reached 869 million liters and 619.3 million euros in the first quarter, compared to 101 million liters and 132 million euros sold in packages between 2 and 10 liters, mainly bag-in-box.

This division is possible following the application of the new Combined Nomenclature of January 2017.

The new Combined Nomenclature, applied on 1st of January 2017, allows us to differentiate the old heading of wine in bulk and in packages of more than 2 liters (220429) into two new subcategories: (i) wine in packages between 2 and 10 liters, mostly bag-in-box, and (ii) wine in packages of a capacity of more than 10 liters, mainly in bulk. We will not have comparative data for each subheading until January 2018.

Wine in bulk and in packages of a capacity of more than 10 liters accounted for 89.6% of the volume and 82.4% of the total value exported worldwide compared to the total wine sold in packages of more than 2 liters. The sales stood at 869 million liters and 619.3 million euros, well above those made in packages between 2 and 10 liters (bag-in-box), which reached 101 million liters and 132 million euros. The average price of the bulk wine was 71 cents per liter, while the bag-in-box reached 1.31 €/liter.

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